![]() However, it's not available to all users. The nice thing about Amazon Live is it's free and simple to get started. It's quite the sales tool, as you can give live demonstrations, chat with customers in real-time, unlock extra benefits the more you stream and grow your following on Amazon. With Amazon, there's a dedicated landing page where shoppers can discover and watch streams that are "live now" or have previously streamed. Compared to Facebook and Instagram, broadcasts usually stay on the brand or an influencer's profile. The tool became available in 2019, and all broadcasts appear on /live. For a more literal explanation, Amazon Live is a live-streaming feature for Amazon sellers and influencers to promote products and drive sales through live video. ![]() ![]() Imagine the infomercials on QVC, except instead of being on TV, you're showcasing your products on, the world's largest retailer. Related: 10 Laws of Social Media Marketing What is Amazon Live? But is Amazon Live worth exploring? Here's why you should try it today, along with some guidance how to start your own Amazon Live stream. You already know the usual suspects for live-streaming platforms: Facebook, Instagram, YouTube and Twitch. ![]()
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